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Selecting Fonts for Social Media Graphics

Standard Fonts

All Office of Head Start policy updates, and official campaigns should use the Lato or Roboto font, as specified below. Consistent use of these typefaces is essential for maintaining a cohesive and professional presence across all formal social media communications.

Example using Roboto font.
Example using Lato font.

Alternative Fonts

Alternative fonts may be used in cases where resources shared are not part of a major Office of Head Start campaign, as long as they are 508 compliant and support the messaging goals of the Office of Head Start. Balancing this allows for creativity while upholding brand integrity and accessibility.

Screenshot of a social media post using recommended fonts.Screenshot of a social media post using alternative fonts.

HeadStart.gov

official website of the Administration for Children and Families

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